Diet In the Media
'The Lunch Box Diet is a positive and humorous approach to weight loss' - The British Dietetic Assosciation
'Set to become the biggest slimmig craze' - The Sun
'Simple and credit crunch friendly' - The Daily Mail - Femail
'Popular among celebrities such as Cameron' - OK!
'At the end of the four weeks, the diet has become a way of life and I've lost 12lb. The best diet I've ever done' - Elle Magazine ***** 5/5 Stars
'The easiest diet' & 'gold star results' - Woman's World
'Easy weight loss with no calorie counting or hunger pangs' - Woman
'This diet is packed full of essential nutrients, vitamins & minerals' - More
'This diet really worked for me' - Zest
'The diet allows you to nibble all day, satisfying your urge to snack' - Top Sante
MSN write why The Lunch Box Diet is the perfect credit crunch diet
Top Celebrity Diet
News of The World's celebrity magazine links The Lunch Box Diet as the Cameron Diaz Diet
Health Hollywood report about The Lunch Box Diet being the choice diet for Cameron Diaz
Woman's World - USA - Feature Cover - Sept 2008
View Full Size Cover , Spread One , Spread Two
Woman's Day - New Zealand July 2008
03/04/2008
Chat Magazine
04/03/2008
Woman Magazine - Double Page Feature & Cover Flash
This top woman's weekly loved the Lunch Box Diet so much not only did they dedicate two pages, they also flashed the diet on the cover.
26/02/2008
More Magazine - Diets on Trial
Yet again, The Lunch Box Diet comes out tops against two other diets including The Celebrity Diet in review of the latest diet trends.

26/02/2008
Daily Star - Hot Bods Feature
The Daily Star newspaper looks into which celebrities are reported to be on which top celebrity diets. The Lunch Box Diet has now been linked top hollywood faces. Click here to read about top celebrity diets.
13/02/2008 - OK! Magazine (Hot Stars Magazine)
The Lunch Box Diet featured in the massively popular celebrity magazine OK! within its Hot Stars supplement. Is the Lunch Box Diet turning into the new celebrity diet? It looks like it could be going that way!
Health in Hollywood
Rumour is that the lunch box diet is the Cameron Diaz diet - who knows, but that's what people are saying!
The online solution to dieting needs, Diets in Review have looked over The Lunch Box Diet and posted their findings. Part of their conclusion reads: "The notion of grazing, which is the hallmark feature of this diet, has been a tested and proven way to avoid binges and eating mass quantities of food at one sitting as we let our stomachs growl hour after hour". Interested in reading more? Check out the full review here
11/01/2008 - Sport Magazine
The Lunch Box Diet is well known for its health benefits and being adaptable for active people! So it was great when one of the UK's most respected lifestyle publications 'Sport' asked to cover the diet over two pages in their fantastic new year issue to get people back into the swing of health and fitness. Check out Sport' web site at www.myfreesport.co.uk for the latest news, features and hi-octane sports photography.
06/01/2008 - BBC TV News Feature
February 2008 Edition - Top Sante Magazine
"Designed by a personal trainer, this diet allows you to nibble all day, satisfying your urge to snack."
The Lunch Box Diet was featured in a 'New Diets of 2008' feature in one of the UK's top health and beauty magazines, and once again came up on top against two other diets!
The Sun Newspaper - Online - 31st December 2007
The Lunch Box Diet is featured on the Sun's web site and they say: "It is the lunchbox diet and it's set to become the biggest slimming craze of 2008". Read the full article here
January 2008 Edition - Elle Magazine
The following article was printed in the January Edition of Elle Magazine.. Read it below or click on the images below for the article as it appeared in the magazine.
Elle Magazine Article Cover / Page 1 / Page 2
"According to Personal Trainer and Lifestyle Coach Simon Lovell, losing weight isn't about focusing on what you eat for breakfast and dinner, it's what you have in between that counts. With this in mind, Simon's downloadable, online diet advises me to graze from a specifically designed lunchbox every hour throughout the day in order to maintain balanced sugar levels prevent hunger and fit into my party dress
My prescribed lunchbox is 60 per cent organic vegetables, 30 percent protein and 10 per cent dressings - the more exercise I do, the more carbs I can have, but as a certified gymphobe, I don't intend to do any, so carbs are off limits altogether. There are no specific rules when it comes to breakfast and dinner - just that I should try and eat healthily as possible - and the big bonus is that I don't have to give up alcohol.
On day one, I reluctantly put an avocado, two carrots, half a pack of mange tout, three beetroot's and a chicken breast in my lunchbox. I'm used to eating until whatever has been put in front of me has gone, so it takes all my willpower to resist scoffing down the whole lot before 11am. Still, eating little and often throughout the day means that I don't experience my usual mid-afternoon slump and stops me feeling ravenous when I get home from work - I'd normally tuck into a mountain of pasta, but tonight, soup fills me up.
Week two and apart from one weak moment involving a jacket potato, I settle into the routine of the diet. I don't miss my old lunchtime favorite (a tomato and mozzarella baguette) one bit. I'm continuing to cut down on the amount of food I eat for breakfast and dinner, as I just don't feel hungry, and I feel energised, despite the lack of carbs. The only downside is that good organic fruit and vegetables don't come cheap - £1.70 for an avocado! Also, the cold veggie emphasis makes this better for summer than winter.
At the end of the four weeks, the diet has become a way of life and I've lost 12lb. It's a realistic plan that doesn't involve being a food saint. I'm a convert to the little-and-often school of weight loss."
5/5 Stars